Blogging to the Bank

Monday, October 22, 2007

Blogger

Publishing a Blog with Blogger: Visual QuickProject Guide

If you want to start blogging fast, but don’t want to get sidetracked by the details, then you need a Visual QuickProject Guide!

Writing in a journal is all well and good, but when you're ready to share your musings with the world (and you think the world is ready to receive them!), a blog is the way to go. For just $12.99, this compact guide shows you how! Using big, bold full-color pictures and streamlined instructions, it covers just the need-to-know essentials that will get you blogging with leading free blog software--Google’s BlogFree/index2.php'>Blogger--in a matter of minutes. Best-selling author Elizabeth Castro takes you through each step of the blogging process--from acquainting you with the interface to setting up your blog, creating your profile, posting email, adding pictures and audio, and more. Occasional sidebars and tips point out other useful blogging tips and tricks.


Customer Review: Great book.
I love the Visual Quick Start series, and this book is no exception. It has jump starred my blog and I feel it is worth keeping around for hints and questions that come up. I wasn't sure if the book being published a few years ago would still be relevant but it is.


The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
The Internet has profoundly changed the way people communicate and interact with each other. But it has also changed the way businesses communicate with their customers (and those who they want to be customers). In the old days, companies could only communicate through the filter of expensive advertising or media ink placed by a PR firm. Today the rules have changed entirely.

The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the those who make your business work. You can reach niche buyers with targeted messages that cost a fraction of your big-budget ad campaign. Rather than bombard them with advertising they’ll likely ignore, you can focus on getting the right message to the right people at the right time.

When people visit your company’s Web site, they aren’t there to hear your slogan or see your logo again. They want information, interaction, and choice—and you’d be a fool not to give it to them. This one-of-a-kind guide to the future of marketing includes a step-by-step action plan for harnessing the power of the Internet, showing you how to identify audiences, create compelling messages, get those messages to the right people, and lead those consumers into the buying process. Including a wealth of compelling case studies and real-world examples, this is a practical guide to the new reality of PR and marketing.
Customer Review: web demands new approaches
This is a great book - I wish I had written it myself. It's the first book I have seen to really seize on the totally new game of web-based marketing in all its forms - blogs, podcasts, even viral marketing! Even if readers don't plan to use all these approaches, if they inhabit, or their customers inhabit the web, they need to understand it. The book has a fabulous action plan, and even if companies chose to time-phase their new marketing approach by hitting only one or two items to start, the sequence of rapid-fire new marketing solutions is easy to hook into as this approach takes over.


Managing Virtual Teams: Getting the Most from Wikis, Blogs, and Other Collaborative Tools (Wordware Applications Library)
Virtual collaborative team environments face unique challenges because their communication is not face-to-face. Managing Virtual Teams: Getting the Most from Wikis, BlogFree/index2.php'>Blogs, and Other Collaborative Tools provides practical advice for managers of distributed teams who must design the internal systems and meet deadlines with a diverse team, and for team members who want to develop and maintain professional relationships. To address these needs, this book is divided into three parts. Part I discusses team dynamics, project management and development, and forms of communication. Part II covers the types of tools currently available for collaboration such as wikis, blogs, RSS feeds, and more, and describes the different feature sets of each. Part III explains the various features of the book's companion wiki.


Money For Content and Your Clicks For Free: Turning Web Sites, Blogs, and Podcasts Into Cash
Want to make money from your creativity? Here's how

If you're a blogger or podcaster, an artist or musician, or someone who creates any other type of online content and dream of earning income from your creative efforts, you have endless options on the Internet. But to seize them, you must become part businessperson—a creative entrepreneur. If that thought intimidates you, you're not alone.

JD Frazer has been there, and he shares with you everything you must know about syndication, advertising, branding, merchandising, copyright protection, ethical considerations, how to attract consumers, and more. If you want to earn a living from what you create, here's what you need to do:

  • Make wise decisions that protect your intellectual property and your interests
  • Approach the subject of paying for content without alienating your audience
  • Understand the realities of self-syndication
  • Weigh the advantages and disadvantages of membership features on your Web site
  • Learn how branding and merchandising apply to your art
  • Be prepared for fame as well as anonymity, and the hazards of both
  • Recognize the ethical balance that exists between creator and consumer
  • Explore online resources that assist the creative entrepreneur

Visit our Web site at www.wiley.com/compbooks
Customer Review: Helpful and well written
Interesting overview on the topic. As the subtitle suggests this book talks about "turning web sites, blogs, and podcasts into cash". The book is not hard to read, it's language is very friendly and easy to understand, while it's ideas are very mature. The author, it is evident, is very wise on the topic and shares his experience with the readers. There are no fluff or extra talk. Just useful material, ideas, web links, books, web sites, and suggestions based on many years of experience as a content provider. I took this book from a library, but now I'm considering buying it, so much I liked it! Highly recommended.


Single Blog
Single BlogFree/index2.php'>Blog demonstrates that girls just want to have fun - and plenty of it. Rain Li (House of Mahjong) stars as Kitty, a reserved young woman who discovers her boyfriend (Derek Tsang) cheating on her. Given the opportunity to reinvent herself, she throws herself into the singles scene with surprising sexual abandon, and learns through experience how to please men - not to mention, how to please herself at the same time! Meanwhile, adventurous roommate Vivian (Jo Koo) finds her wild ways tamed by a straight-laced dope (Chan Fai Hung) who cares for her in ways her usual one-night-stands won't. Finally, adorable Mei (Monie Tung) is dumped by her boyfriend, and rebounds into the arms of her sexy female boss (Anya). Will she switch sides and enter into a same-sex relationship? The film's screenplay was based on numerous personal encounters related on Chinese-language blogs, and is filled with many knowing observations on modern relationships, not to mention some surprising sexiness and raunch. The actresses turn in daring, eye-opening performances, and the parade of handsome guys (including Andrew Lin Hoi and Raymond Wong Ho Yin) certainly up the eye candy meter. Notoriously based on fact rather than fiction, Single BlogFree/index2.php'>Blog is a hilarious, sexy, and undeniably entertaining girl's night out!


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